In today's Fast Company "Powers of Design" blog post by LUNAR's John Edson:
"Our modern era of mass production requires enormous organizations to
replicate the relationship of a designer artisan with her customer. If a company can't replicate the traditional exchange between maker and consumer, the relationship is destined to fail."
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Listen to John as he offers one more example: his experience with his new Eames Lounge Chair (1:45) |
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